October is Breast Cancer Awareness month, and for the fifth year, Liga MX’s annual pink-themed campaign for breast cancer awareness is being joined by a blue-themed campaign for prostrate cancer awareness.
As part of the campaign, Voit has introduced a new color scheme for the official match ball, with the orange and red flames of the #BeTheFire ball replaced with shades of pink, and the black text and logos on the ball replaced with blue. 
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